Web Marketing, Content, Strategy, and Great Ideas

Welcome to Toronto SEO Help. This site is a work in progress - but then every site that aims at achieving and maintaining a solid web presence is a work in progress. That's the first rule of search engine optimization: web sites are like sharks, they have to keep moving forward or they die. So I decided, why be shy about it? The kinds of decisions I am making as I get this site going from zero to full throttle are the same decisions every organization has to make. So if the site looks half-baked, don't worry - that's a branding decision!

I'll fill you in on the technical tips and tricks I'm using with Drupal to get this site up and running. I'll go over SEO hygiene issues as I tackle them. I'll shamelessly bare my amateurish design ideas.

I've been a sales and marketing consultant for almost ten years now, so I'll take this conversation a step further. How does the new SEO imperative connect with the old concerns with messaging and positioning? How can we make sense of Inbound marketing, web lead nurturing, and more established sales methodologies such as SPIN? How can we make room for the new without throwing out the best of the old?

Please come follow me on Twitter @torontoseohelp to be notified of updates. Please check out my bio and resume if you are in the hunt for SEO help in Toronto. And feel free to link, reTweet, or recommend these marketing nuggets to your friends and colleagues.

Godspeed!